Advertise with Basic Barista
If you are a coffee roaster, cafe owner or are releasing a new coffee product and looking to build hype around your brand we have a range of effective advertising options that will help to build awareness.
Showcase your brand and reach our customer base of passionate coffee home brewers and baristas who are looking to learn about coffee and purchase coffee related products.
Check out our previous work:
Sponsored YouTube Ads:
YouTube videos are evergreen, this means that once the video is published you will receive ongoing traffic for years to come. YouTube features full length videos that actually attract a very specific type of audience, people who are looking to be entertained, learn about coffee, but most importantly, they stay for longer and give 5-10mins of their time rather than other short form video platforms.
We offer a range of different packages around YouTube, from sponsoring a full length YouTube video to having an unboxing and review of your coffee gear.
Instagram Promotion:
We post coffee content on our Basic Barista Instagram page daily, with a rapidly growing audience of coffee lovers and pour over coffee enthusiasts. Our instagram followers are predominantly male with a 78%-21% split with a majority coming from Australian mar
Sponsored Blogs:
Our Basic Barista Blog section focuses on teaching and exploring everything around coffee, yet another evergreen way to market your coffee brand. Have backlinks to your suit to help build SEO and authority as well as communicate with our audience
We offer sponsored blog posts and can package this with an EDM shout out directly to our customers. (perfect for launching your coffee product or building hype around your brand).
Launching the Cocinare grinder on Kickstarter:
We were super excited to partner with the team behind Cocinare to launch their innovative 2 in 1 electric coffee grinder, We wrote a blog post with backlinks that you can read here and even made a full length youtube video that the team used to launch their grinder on Kickstarter.
Creating Instagram UGC for Wood and Co Coffee Roasters:
Creating short format videos and content around a coffee roasters beans is an important approach to shine awareness to your product, drive traffic and to promote sales.
We love working with passionate people in the coffee industry and were lucky enough to work with Wood & Co Coffee Roasters to create content around their coffee offering.
Launching the xBloom in Australia:
In October 2023 XBloom was launching in Australia and was looking to promote their automated pod machine to the Australian coffee consumer market.
We worked with their team to script, create and edit a full length YouTube video around their coffee machine, this video was posted to our YouTube channel and you can watch the video here:
Get in touch with us, we would love to hear how we can work together :)
info@thebasicbarista.com